SEO has taken a big hit over the last few years. That doesn't mean you can rest on your laurels and forget about it, though. There is life left in the old dog. Here are some tips to help your content rank higher in the search engines.
A couple of days ago I was asked by Neelam Khan, founder of Neely There to give her some tips about writing content for the search engines.
Neelam is already an expert at the English language, but naturally wanted to find out how to approach the topic of SEO when writing for the web, so that she could pass on these tips to her clients.
Well, who could resist this?
With my newly-gained video skills (thanks to the marvellous Fiona Pagett - an ex-BBC presenter and vlogging professional), I set out to produce the following video that gives business owners a quick introduction to writing for SEO.
Now, it goes without saying that you'd be a bit daft to write for the search engines. Long gone are the days of spamming content with keyword-laden text, but by following some easy tips you'll have a distinct advantage over those who don't know the first thing about SEO.
I won't promise that your blog will shoot to number one in Google overnight, but their algorithms tend to favour pages that follow my guidelines.